Vladislav Timofeevich Yakushkin — a nature photographer with international recognition

Vladislav Timofeevich Yakushkin was born on March 25, 1949, and grew up in Kazakhstan in a family of a geologist. He was trained as a zoologist, which largely shaped his distinctive and deeply respectful view of nature and the surrounding world. As early as 1974, he received his first award for best photograph, marking the beginning of a long and prolific creative journey.

Vladislav Yakushkin is a member of the USSR Union of Journalists and a laureate of numerous international photography exhibitions. His photo albums have been published in Kazakhstan, Russia, the United States, Switzerland, Germany, and other countries. Since 1992, he has been a member of the Photographers Association of America and a respected jury member of national and international photography competitions.

Vladislav Timofeevich Yakushkin

Collaboration with ZETA

ZETA has been collaborating with Vladislav Timofeevich Yakushkin for many years, sharing common values focused on preserving and promoting the natural heritage of Kazakhstan. The initiator and ideological inspiration behind this collaboration was the founder of the company, Kanat Baytenovich Omarov, for whom supporting culture, art, and local creators is an integral part of the brand’s philosophy.

Within the framework of the partnership between ZETA and Vladislav Yakushkin, more than five photo albums dedicated to the nature of Kazakhstan have been released. These works capture the country’s diverse landscapes, wildlife, and unique natural atmosphere. The main goal of these projects is to convey the beauty of the homeland to a wide audience through the language of photography.

Vladislav Timofeevich Yakushkin at the presentation of the book “Pearl of Kazakhstan’s Nature”, implemented in collaboration with ZETA. Photo: Yuri Bekker

Exhibition within the ZETA space

Photographs by Vladislav Timofeevich Yakushkin are presented in ZETA stores. A dedicated exhibition area designed in the format of a museum gallery has been created within the retail space. Here, visitors can explore the photographer’s original works in a calm and contemplative atmosphere, where art becomes an integral part of a modern environment.

The works of Vladislav Yakushkin are available for purchase, allowing collectors and photography enthusiasts to own original pieces by the author and connect with the living natural heritage of Kazakhstan.

Exhibition area featuring works by Vladislav Timofeevich Yakushkin at a ZETA store